Pure Culture Beauty makes customized, clean skincare and helps people meet their individual needs by taking various factors into account. Knowing that a one-size-fits-all approach to skincare doesn't work, Pure Culture Beauty considers a consumer's skin type, genetics and lifestyle with its at-home tests.
The brand's Skincare Starter Set begins with an At-Home Skin Test that doesn't need to be mailed back, and then the Custom Skincare Set, which will be provided to a customer based on their unique goals. The cleanser, moisturizer and serum are tailored based on what a specific person needs, which may include nourishing clean ingredients like probiotics and prebiotics, lipid complexes and plant extracts such as pomegranate seed oil or coconut fruit.
Image Credit: Pure Culture Beauty