Curl-Supporting Haircare Products

The Curlsmith Volume Recipes Collection Has Six Products

The Curlsmith Volume Recipes collection is a new line of haircare precuts from the Helen of Troy Limited brand that are formulated with the natural texture of a person's hair in mind to support and boost it. The products are each formulated with a plant-based stem cell complex that works to nourish the hair's cortex, while also delivering up to 72-hours of volume increase support. The products also feature botanicals and superfoods that have been shown to stimulate hair follicles as they lock in moisture for rich curls that last.

The Curlsmith Volume Recipes collection consists of six products in all including the Full Body Weightless Cleanser, Full Body Milk Conditioner, Hydrate & Plump Leave in, Root Boost Uplifting Spray, Full Body Voluminizing Lotion and Invincible Volume Mousse.

Plant-based Haircare Formulas
Innovative haircare products formulated with plant-based stem cell complex for nourishing and volumizing hair.
Long-lasting Volume Support
Haircare solutions designed to provide up to 72 hours of volume increase support for lasting curls.
Botanicals & Superfoods Infusion
Haircare products featuring botanicals and superfoods to stimulate hair follicles and lock in moisture for rich curls.

Sectors Adopting This

Haircare
Opportunity for the haircare industry to develop innovative products with plant-based ingredients for enhancing hair textures and volume.
Beauty & Personal Care
Disruptive innovation potential in the beauty and personal care sector by incorporating botanicals and superfoods for nourishing and long-lasting hair effects.
Natural Hair Products
Natural hair product industry can explore formulations that cater to specific hair textures and provide sustained volume support using botanical extracts and superfoods.
SCORE
3.9 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 41%
Activity 48%
Freshness 27%