Swarovski Teamed Up with PopSocket on These New Crystal Phone Grips
Madison Mackay — March 21, 2018 — Tech
References: shop.nordstrom & hypebae
Swarovski teamed up with phone accessory company PopSocket to create a new line of crystal phone grips. Classically, a traditional PopSocket is inexpensive and replaceable, making this new line unique and a bold step for both companies.
These new phone grips update the classic design, adding a crystal-coated exterior -- making them both useful and fashionable. In the same shape and size as the brand's previously released options, the line offers three new hues that are perfect for the upcoming spring season: Gun Metal, Silver and a classic rose gold, each with an abundance of hand-placed crystals.
These new crystal phone grips by Swarovski and PopSocket are available in select stores and online now for $50 each.
These new phone grips update the classic design, adding a crystal-coated exterior -- making them both useful and fashionable. In the same shape and size as the brand's previously released options, the line offers three new hues that are perfect for the upcoming spring season: Gun Metal, Silver and a classic rose gold, each with an abundance of hand-placed crystals.
These new crystal phone grips by Swarovski and PopSocket are available in select stores and online now for $50 each.
Trend Themes
1. Crystal-coated Phone Accessories - The collaboration between Swarovski and PopSocket for crystal-coated phone grips introduces luxurious phone accessory options for consumers.
2. Innovative Popsocket Designs - The new line of crystal-coated PopSockets from Swarovski showcases the potential for innovative designs with functional phone accessories.
3. Fashionable Tech Accessories - The combination of fashion and technology from the collaboration between Swarovski and PopSocket presents new opportunities for fashionable tech accessories.
Industry Implications
1. Fashion Retail - Luxury crystal phone accessories can be marketed towards high-end fashion retail as an accessory to complement outfits.
2. Mobile Phone Accessory Retail - Phone accessory companies can disrupt the market by collaborating with luxury brands such as Swarovski to offer high-end options to consumers.
3. Jewelry and Accessories Retail - Collaborations between technology and jewelry companies such as Swarovski and PopSocket can introduce a new line of high-end jewelry and accessories retail products that are tech-based.
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