Topless Couture Caps

The Rachel Comey 'Crown Hat' is Entirely Uncovered

The Rachel Comey 'Crown Hat' is being sold as a part of the brand's city-chic apparel. The label's website boasts its one-of-a-kind appeal, a product of the caps Italian raffia material. The most distinctive aspect of this design however is its unusual topless feature.

Comey's endorsement of the Crown Hat goes hand in hand with her visionary approach to fashion. Few high fashion lines have released headgear that is entirely uncovered at the top, especially while retaining the look of a classic summer cap. The wide band that spans the width of the Crown Hat makes the framework fall almost directly in between a visor and a practical sunhat, perfect for those who wish to make memorable albeit conservative poolside statement this summer.

Topless Headwear
Opportunity for disruptive innovation in fashion - creating more unique and daring headwear designs.
Unconventional Materials
Opportunity for disruptive innovation in fashion - exploring the use of unconventional materials such as Italian raffia for headwear designs.
Memorable Poolside Fashion
Opportunity for disruptive innovation in fashion - creating more memorable yet practical and versatile poolside fashion pieces.

Sectors Adopting This

Fashion
Opportunity for disruptive innovation in the fashion industry, to experiment with new materials and designs for more daring and unique pieces.
Accessories
Opportunity for disruptive innovation in the accessories industry, to expand beyond traditional headwear materials and create more unconventional and fun designs.
Lifestyle
Opportunity for disruptive innovation in the lifestyle industry, to create practical and unique poolside fashion and accessories that make a statement.
SCORE
0.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 5%
Activity 2%
Freshness 8%