Let's say it's a Friday night and you want to head to a bar, but you're worried that you may arrive in an empty room after a 30-minute drive; Crowdmug closes that information gap once and for all.
The premise of the Crowdmug app is relatively simple. You offer a sum of cash and a deadline; in exchange, barhoppers who have already arrived at the designated drinking hole will provide real-time video or photo footage. That way, you can immediately make a decision on whether the venue is worth patronizing while the other guy enjoys a mixed drink on your dime -- everyone wins!
By employing a cash incentive, the 'crowd' is more likely to cooperate and more users will eventually gravitate to the service. Ultimately, Crowdmug offers a straightforward solution to an age-old question: Where do we go tonight?
What's Driving This Trend
- Crowdsourced Bar Reconnaissance
- Using crowdsourcing to provide real-time footage of bars to help patrons decide where to spend their evenings.
- Cash Incentivized Crowdsourcing
- Offering cash incentives to crowdsourcing participants to make them more cooperative.
- Real-time Footage Sharing
- Crowdmug offers a means for obtaining and sharing real-time footage of locations.
Who This Affects Most
- Hospitality Industry
- The hospitality industry can use this model to attract customers to its bars and clubs.
- Crowdsourcing Industry
- Crowdmug demonstrates the potential for cash incentivized crowdsourcing across a variety of industries.
- Social Networking Industry
- Crowdmug could expand into social networking, allowing users to share footage with friends and followers.
