The Sally Hansen & Crayola Collaboration Revitalizes Favorite Shades

 - Jun 23, 2017
References: popsugar & refinery29
For nostalgic adults, Crayola and Sally Hansen have teamed up to launch a collection of crayon-inspired nail polishes.

The collection features 12 of Crayola's most iconic shades and includes fan favorites like 'Razzmataz' and 'Dandelion.' Each bottle is topped with Crayola's famous squiggly design to make the polish look even more like a crayon. Sally Hansen's creamy '3-in-1' formula dries to a glossy finish in one minute so excited fans don't have to wait long to admire their pretty tips.

Millennial consumers who grew up entertaining themselves with the iconic crayons will love the nostalgia behind this collection. This crayon-inspired nail polish collaboration is a great way for Crayola to extend its scope beyond play-based products and capitalize on a demographic that already has strong sentimental ties to the brand.