Although people can't have an authentic theme park experience at this time due to closures all across the world, Disney is sharing a way for people to get a taste of the experience it offers with a recipe for cookie fries that can be made at home. Notably, the recipe reflects the fact that Disney has been exploring more plant-based options recently, and the plant-based cookie fries call for a liquid egg substitute, plant-based margarine, dairy-free mini chocolate chips and just a handful of other kitchen staples.
To connect with people in a different way than usual, brands are sharing their official recipes for everything from signature burgers to desserts that can be recreated at home.
Image Credit: Disney
What's Driving This Trend
- Plant-based Desserts
- Opportunity for restaurants and food companies to expand their plant-based options and cater to the growing demand for vegan and vegetarian options.
- At-home Cooking Experiences
- Opportunity for culinary schools, cooking apps, and meal delivery services to provide consumers with new and experiential ways to learn how to cook their favorite restaurant dishes at home.
- Virtual Theme Park Experiences
- Opportunity for theme parks to create immersive virtual experiences that allow patrons to experience the rides and attractions from home.
Who This Affects Most
- Food and Beverage
- Industry trend towards plant-based and sustainable food options with a focus on at-home cooking experiences and DIY meal kits.
- Tourism and Entertainment
- Industry trend towards virtual experiences to supplement or replace physical travel to theme parks and other popular destinations.
- Education and Technology
- Industry trend towards technology-based learning experiences including virtual cooking classes and online culinary schools.