Learn how to design your future using the incredible technology of connected cars at SXSW with this workshop. This event will focus on the connected car and how its impact on our lives in the present as well as in the future, saving room for discussions on technology that isn't here yet but is under development.
Many connected cars make use of user-centered design where designers use people and consumers as their starting point, figure out their needs and then design the car around it, rather than starting with the technology and working towards it. This approach has exciting implications for motorists.
By attending this event focusing on connected cars at SXSW, people stand to learn about the positive implications of connected cars as well as the negatives, such as being distracted by technology when you should be keeping your eyes on the road.
Key Themes Behind This Trend
- Connected Cars and User-centered Design
- Disruptive innovation opportunities lie in designing connected cars that prioritize user needs and experiences.
- Implications of Connected Cars on Motorists
- Opportunities exist for developing technology that enhances the safety and focus of drivers while in connected cars.
- Balancing the Benefits and Risks of Connected Cars
- There is potential for disruptive innovation in creating solutions that maximize the positive impacts of connected cars while minimizing potential distractions and risks.
Where This Applies
- Automotive
- The automotive industry can harness disruptive innovation by incorporating user-centered design principles into the development of connected cars.
- Technology
- The technology industry has the opportunity to create innovative solutions that enhance the safety and usability of connected cars.
- Transportation
- The transportation industry can explore disruptive innovation by finding ways to optimize the benefits and mitigate the risks of connected cars.
