'Shazam,' the application that automatically listens to songs and finds the name and artist of the song, has added a concert discovery feature to its application. The concert discovery feature will show the upcoming tour dates, concert locations, and ticketing info to users who utilize Shazam to find out the information of a song. For example, if a Shazam user detects the 'Emo Girl' song by Machine Gun Kelly, the application will show upcoming concert dates and locations for Machine Gun Kelly.
The concert information is gathered from 'Bandsintown,' an online solution for artists, managers, labels, and agents. Shazam released this feature in an effort to support bands and promote live, in-person concerts as the COVID-19 restrictions ease up around the world. According to Shazam, fans have a "pent up demand" for live concerts.
Image Credit: Shazam
What Makes This Trend Stand Out
- Concert Discovery
- Apps that integrate concert discovery features have a disruptive opportunity in the music industry to leverage the demand for live music experiences.
- AI Music Recognition
- Artificial intelligence music recognition technology represents an innovative opportunity for developers to integrate new features like concert discovery into music applications.
- Online Ticketing
- The rise of online ticketing platforms, such as Bandsintown, presents an opportunity for concert promoters to build new partnerships with companies like Shazam to promote and sell tickets.
Sectors Adopting This
- Music Streaming
- Music streaming platforms could integrate concert discovery features to enhance user engagement and monetization.
- Live Event Promotions
- Live event promotion companies could leverage AI music recognition technology to offer fans a more personalized and targeted concert experience.
- Ticketing Services
- Ticketing service providers have an opportunity to collaborate with music tech companies to offer new and improved ticketing solutions integrated with music discovery platforms.
