Looking like a vehicle straight out of Tron, the Qing Yi concept super car is currently on display in full scale at the Shanghai Disney Resort at the exit of the Tron roller coaster.
Designed by Danial Simon, the Qing Yi vehicle is Chevrolet branded and looks like a futuristic take on the classic Corvette vehicle. The design features two individual pods that enable passengers to sit within the unit, while the sculpted, wave-like vehicle appears to float above the ground.
The Qing Yi concept supercar looks like a merge between the Lightcycle from the Tron franchise and a Corvette, which makes it a great addition to the theme park. The Qing Yi is the design work of Simon, but was created with guidance from GM North America, GM China and Disney to ensure optimal results.
Why This Trend Is Growing
- Futuristic Vehicle Designs
- Incorporating futuristic elements into vehicle design can create unique and eye-catching attractions at theme parks.
- Experiential Displays
- Creating immersive displays of supercars at popular attractions allows visitors to engage with the brand and appreciate the design up close.
- Collaborative Branding
- Collaborating with well-known brands, such as Disney, can enhance the appeal of concept vehicles and generate more interest from the target audience.
Industries Being Reshaped
- Automotive
- Car manufacturers can explore new design concepts and partnerships to create innovative and visually striking vehicles for display.
- Theme Parks
- Theme parks can enhance visitor experiences by showcasing cutting-edge supercar designs, combining entertainment and automotive design.
- Marketing and Branding
- Branding agencies and marketing professionals can harness the power of collaborative partnerships and unique displays to attract attention and engage consumers.
