Communication is a vital part of contemporary life, however, there was a time not long ago in which the process was long and drawn out. With modern technology, we are able to communicate information, ideas and thoughts across vast distances and much quicker than ever before. The Communications Trend Report looks at innovative breakthroughs in technology, advertising, marketing and art that shape consumer attitudes and opinion.
When discussing communication, it's hard not to mention the impact that technology has had. However, there are emerging patterns in the communications industry that don't rely on high-tech gadgets to get a message across. Nostalgia-inducing ads using vintage typography and artwork are drumming up much attention among consumers, while retro/vintage branding campaigns are being replicated and introduced to a new generation of consumers.
Use our consumer-based research to stay informed about key factors affecting the world of communications so you can be prepared for change.