Gingham Picnic Glasses

The New Cutler & Gross X Comme des Garcons Sunglasses

Need something cute and unique to wear in the sun? Well, Cutler & Gross has had some help to create these Comme des Garcons sunglasses. These checked shades were produced as part of Cutler & Gross's 40th anniversary celebration.

This model is one of seven popular archival designs from Cutler & Gross who sought the help of the Japanese fashion label to create these Comme des Garcons sunglasses. While these shades are supposed to be for les hommes, we think that they could be easily worn by any ladies. Each pair is handmade from polished acetate and retails for $395.

Gingham Sunglasses
Disruptive innovation opportunity: Explore collaborations with fashion labels to create unique and cute sunglasses designs.
Archival Designs
Disruptive innovation opportunity: Revive and re-imagine popular archival designs to cater to modern fashion preferences.
Handmade Acetate
Disruptive innovation opportunity: Highlight the craftsmanship of handmade acetate sunglasses as a premium and luxurious option.

Where This Applies

Fashion Accessories
Disruptive innovation opportunity: Incorporate playful and unconventional designs in sunglasses to cater to fashion-forward consumers.
Luxury Eyewear
Disruptive innovation opportunity: Collaborate with high-end fashion brands to create limited-edition sunglasses lines for niche customers.
Fashion Collaborations
Disruptive innovation opportunity: Foster partnerships between fashion labels and eyewear brands to create exclusive and trendy sunglasses collections.
SCORE
2.9 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 16%
Activity 64%
Freshness 8%

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