The C.O. Bigelow Cold and Flu Soak is a therapeutic bath product for those who come down with a wintertime illness to help alleviate their symptoms. The formula is intended to be poured into a bath, and will help to alleviate the congestion and discomfort that can be caused by a cold or the flu. This is achieved with a natural blend of ingredients like eucalyptus, echinacea, ginger and peppermint that will offer soothing relief.
The C.O. Bigelow Cold and Flu Soak is made in the USA using a natural blend of aromatics and is the perfect product for those seeking out a natural remedy for common wintertime illnesses. Priced at $18, the product features a high concentration that only requires a few capfuls per bath.
Key Themes Behind This Trend
- Natural Remedy Bath Products
- The market for bath products with natural blends of ingredients for therapeutic benefits is a disruptive innovation opportunity for personal care companies.
- Aromatherapy Bath Products
- The growing interest in aromatherapy for relaxation and healing creates a disruptive innovation opportunity for bath product companies to create natural blends suited for different needs.
- Medicinal Bath Products
- The demand for natural remedies for common illnesses creates a disruptive innovation opportunity for companies to create bath products that use natural blends of ingredients with healing or therapeutic benefits.
Where This Applies
- Personal Care
- Innovative natural bath products can drive sales growth as consumers seek natural remedies for common illnesses.
- Aromatherapy
- The use of natural blends of aromatics in bath products can tap into the growing interest in aromatherapy and wellness.
- Natural Wellness
- Bath products with natural blends of ingredients that offer therapeutic benefits can tap into the growing demand for natural remedies to maintain health and wellness.
