Coincidence Paris has enlisted the Stockholm-based Karlsson & Wickman, a gallery dedicated to 20th century design and ethnographic objects, to transform its space into an eclectic designer haven. Karlsson & Wickman's mid-century design furniture adds to Coincidence's already extensive collection of both classic and contemporary pieces.
The Parisian Concept store has become a major player in the changing retail market, and this collaboration is only enhancing its distinctive brand of 'je ne sais quoi.' The designer pieces are displayed on the upper level of the shop, while the fashion and lifestyle collections inhabit the basement level.
The finished interior has a unique, tribal-inspired aesthetic. Most important, the design is cohesive throughout, helping to develop and maintain a strong brand identity, as well as a gorgeous array of design choices.