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Sensational Superhero Coffee Sleeves

These Coffee Sleeves Make the User Feel Super Powerful

— March 18, 2014 — Art & Design
A coffee sleeve is the perfect companion for a delicious cup of joe. The thing about them though is they're often standard issue and even more often boring. These coffee sleeves are far from boring, and add some personality to one's morning coffee. If you ever wake up feeling less than stellar, these sleeves could go a long way to making you feel super.

Product packaging can be almost as important as the product itself. When you tap into a culture like superheroes and comics in the right way, you have something powerful on your hands. Sarah Jackson, Ryan Fox, Sarah Wells and Kristin Atkinson combined a love for coffee with pop culture to create superhero coffee sleeves to critical acclaim.

When you're done with the sleeve you can even use them as little cardboard superhero masks for protecting your secret identity when sipping on some java.
Trend Themes
1. Custom Coffee Sleeves - Custom coffee sleeves that add personality and uniqueness to the morning coffee experience.
2. Pop Culture Merchandise - The use of pop culture references in merchandise to create an emotional connection with consumers.
3. Functional Packaging - Packaging that serves a secondary purpose, such as transforming into masks, enhancing the user experience.
Industry Implications
1. Food and Beverage - Opportunities for coffee shops and cafes to offer customizable coffee sleeves that cater to individual preferences.
2. Retail and Merchandise - Merchandise stores can tap into the popularity of pop culture, creating unique products like superhero coffee sleeves.
3. Packaging and Printing - Innovative packaging companies can explore functional packaging solutions that provide added value to the consumer.
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