Citrusy Probiotic Coconut Yogurts

Coconut Cult Yogurts are Showing Off a New Flavor and Branding

Coconut Cult yogurts are introducing a new flavor alongside an updated brand identity to help further capture the attention of plant-based or plant-curious consumers.

The brand is introducing the new Orange Dreamsicle flavor to its core range, which is expected to be right at home with the Chocolate Mousse, Harvest Strawberry and Original varieties. The vegan-friendly yogurt is formulated with a blend of 16 human-strain probiotics to ensure they're as bioavailable as possible. The yogurts are thus rated to support good overall gut health, enhance digestion and boost immunity. The recipe is also free from soy and gluten with no refined sugars in the mix.

The new branding for Coconut Cult yogurts gives the brand an even more eye-catching profile on store shelves, which includes highly detailed artwork.

Plant-based Probiotic Innovations
Exploring new flavors and branding to attract plant-based and plant-curious consumers.
Gut Health Enhancement Formulations
Utilizing human-strain probiotics for bioavailability and overall gut health benefits.
Artistic Brand Enhancements
Implementing detailed artwork for more eye-catching packaging and shelf presence.

Industries Being Reshaped

Dairy-free Alternatives
Innovating dairy-free products with probiotics for a health-conscious market.
Nutritional Supplements
Developing formulations with human-strain probiotics for enhanced gut health.
Packaging & Design
Exploring artistic branding and packaging strategies for increased consumer engagement.
SCORE
5.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 71%
Activity 82%
Freshness 25%