Weller is a new snack brand that hopes to make its mark on the world of healthy eating with its coconut bites, which are enriched with hemp extract.
Each coconut bite—available in flavors like Original, Caramel and Chocolate—will include five milligrams of hemp extract to create what the brand calls "stressfighters and the superhero of the snack aisle." Hemp extract has the potential to ease anxiety, reduce stress and fight inflammation in the body, which makes these snacks focused on function over than flavor.
In the future, Weller plans to launch other wellness-centric snack products, but the inclusion of hemp extract will remain a staple for the brand. For now, the brand plans to develop its business online, as an ecommerce shop provides the opportunity to educate consumers who are new to the benefits of hemp.