These COCO Golden Hen Eggs in Milk Chocolate are a design-friendly Easter gift for those with a sweet tooth. The artisan confections brand's vast Easter offering includes everything from opulent chocolate eggs to a Chocolate Isolation Kit that addresses the current COVID-19 pandemic and social distancing safety efforts.
These COCO chocolate eggs are sold in a six-piece set and each wrapped in golden foil. Each egg is packaged in a pink egg carton that is adorned with artwork from designer Emer Tumilty -- the packaging highlights Tumilty's 'A Balancing Act' work and COCO's simplistic brand identity.
The Golden Hen Eggs are an adult-friendly Easter treat that recalls childhood traditions. The milk chocolate eggs' vibrant carton packaging adds an Instagram-friendly element to the product, making gift wrapping unnecessary for those surprising loved ones with the treat this holiday.
Key Themes Behind This Trend
- Artistic Packaging
- The use of artwork on packaging adds a design-friendly element to consumer products, creating unique and visually appealing experiences.
- Adult-friendly Easter Treats
- Creating Easter treats that cater to an adult audience offers a new and untapped market segment for confectionery brands.
- Instagram-friendly Packaging
- Packaging designs that are visually appealing and shareable on social media platforms can enhance a product's marketing and reach a broader audience.
Where This Applies
- Confectionery
- The confectionery industry can capitalize on creating unique and design-focused treats for special occasions like Easter.
- Art and Design
- The art and design industry can collaborate with brands to create visually appealing and artistic packaging for consumer products.
- Social Media Marketing
- Helping businesses optimize their packaging designs for sharing on social media can provide opportunities for marketing agencies and consultants.
