Intuitive Period-Tracking Apps

Clue is a Multifunctional Feminine Health App Backed by Scientists

Available for both Android and iOS devices, Clue is an intuitive period-tracking app that help users predict their menstrual and ovulation cycles while also giving them a detailed overview of other health patterns.

Clue offers detailed PMS, period cycle and fertility window predictions and gives users access to tracked health data in multiple formats that can be customized to meet their individual needs. In particular, Clue lets users "learn about personal patterns with 30+ tracking options: birth control, cramps, emotions, skin, hair, sleep, sex, pain, moods, cervical fluid, and more." The app's iOS version can also be integrated with reproductive health apps Health app, Touch ID and Today Extensions.

This period-tracking platform makes staying on top of reproductive health easy while also offering additional health data such as circadian rhythm sleep cycles and stress monitoring.

Intuitive Period-tracking Apps
Opportunity for disruptive innovation in personalized health tracking and prediction for women's reproductive health.

Who This Affects Most

Feminine Health
Opportunity for disruptive innovation in the development of comprehensive and multifunctional apps for feminine health tracking.
Reproductive Health
Opportunity for disruptive innovation in integrating period tracking apps with reproductive health apps for a holistic approach to health management.
Health Technology
Opportunity for disruptive innovation in the development of intuitive health apps that provide personalized insights and predictions based on tracked data.
SCORE
4.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 43%
Activity 77%
Freshness 9%