Swiss imprint On introduces its brand new Cloudtrax hiking sneaker model as the brand continues to add more outdoor designs to its roster. The shoe is rooted in its function, made to combat the outdoor terrain and adventurous mountain climbing, whilst also suitable for strolling through the streets.
The highlight rests at the foundation of the shoe, which features the Missiognrip outsole, providing a strong sense of traction using the variety of patterns and connected lugs that are around the forefoot. The outsole blends with the strong midsole to provide stability through any adventure. It is then rounded out with the brand's signature Cloudtec to provide comfort and cushioning with every single step. It's complete with a mesh tongue and one-pull lacing system.
Image Credit: On
What's Driving This Trend
- Nature-ready Sneaker Models
- Opportunity to create more designs of sneakers specifically made for mountain trail hiking, that offer both functionality and style.
- Missiognrip Outsole Technology
- Opportunity for footwear companies to incorporate this high-end traction technology in their shoe designs for outdoor adventures.
- One-pull Lacing System
- Opportunity for footwear companies to integrate this lacing system in their shoe designs for easy and quick adjustment.
Who This Affects Most
- Footwear
- Innovate new products designs specifically for the outdoor market, integrating high-performance and technological features.
- Outdoor Recreation
- Opportunity to collaborate with footwear companies to develop more trail-ready sneaker models that cater to the needs of adventure seekers.
- Sports Equipment
- Opportunity to explore and develop new innovative technologies that can enhance the performance and comfort of outdoor sports equipment like hiking shoes.
