It seems that photographer Clemens Fantur runs no risk of forgetting the dreams that persist in his sleeping life. His inviting portfolio is ridden with snapshots that freeze the most striking moments of the mysterious stories the brain tells while sleeping.
Whether of stunning landscapes or people, each shot possesses a supernatural element and air of ghostliness that is both haunting and seductive. Striking a balance between sadness and hope, Fantur's photos evoke raw, yet familiar emotions through his gold-tinted lens. Although he is based in Vienna, location is no object for the photographer who captures the limitlessness of dreams through his diverse portfolio.
Implications - The mystery and fascination that underlies dreams is the inspiration behind much artwork. Though many of the answers people are seeking remain unknown in science, artists are able to provide consumers with a sense of escape from many societal woes. Companies would be wise to provide escapist qualities in campaigns to appeal to these individuals.
Why This Trend Is Growing
- Photography as Escapism
- Opportunities for photographers to create dreamlike and surreal imagery that provides an escape from reality.
- Supernatural Aesthetics
- Demand for photography that incorporates supernatural elements and evokes haunting, yet seductive emotions.
- Blurring Reality and Dreams
- Artists exploring the boundary between dreams and reality in their photography to captivate and engage viewers.
Industries Being Reshaped
- Art and Design
- Artists and designers creating dream-inspired imagery and products that offer consumers an escape from societal woes.
- Fashion and Advertising
- Fashion and advertising industries using dreamlike photography to captivate and connect with consumers on an emotional level.
- Tourism and Travel
- Travel companies utilizing dreamlike imagery to showcase destinations as escapist and otherworldly experiences.
