Winter-Combating Insulated Shoes

Reebok's Classic Leather Mid Version Infuses GORE-TEX Materials

Sportswear label Reebok introduces a new iteration of the signature Classic Leather Mid silhouette. The main update lies in the construction, with a GORE-TEX completion to combat the harsh winter weather to come. The mid ankle sneakers receive two monochromatic colorways, with a white tonal iteration with black accents and a black colorway with white accents.

Both of the sneakers are complete in grain leather materials all across the uppers and it sits on a sturdy foundation of a rippled rubber sole in order to add traction to tread through the snow and slush. The tongue tab is padded for comfort and to support the GORE-TEX lining within the interiors for insulation. The GORE-TEX logo is embellished across the uppers as well, and the entire piece is rounded off with dual-toned lacing systems.

Insulated Shoes
The use of GORE-TEX materials in Reebok's Classic Leather Mid provides insulation to combat harsh winter weather.
Monochromatic Colorways
Reebok's Classic Leather Mid version offers two monochromatic color options, allowing for sleek and stylish winter footwear.
Rippled Rubber Sole
The inclusion of a rippled rubber sole in Reebok's Classic Leather Mid version provides enhanced traction for walking through snow and slush.

Who This Affects Most

Sportswear
The addition of GORE-TEX materials in insulated shoes presents an opportunity for sportswear brands to offer winter-weather-ready footwear.
Footwear
The introduction of the Classic Leather Mid version with monochromatic colorways provides a disruptive innovation opportunity for the footwear industry to cater to winter fashion trends.
Outdoor Gear
The incorporation of a rippled rubber sole in insulated shoes creates a disruptive innovation opportunity for outdoor gear brands to offer durable and functional winter footwear.
SCORE
1.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 12%
Activity 22%
Freshness 8%