Peloton's Classes in the Clouds Can Be Done on Delta Airlines
Laura McQuarrie — November 2, 2021 — World
References: twitter & designtaxi
Peloton's Classes in the Clouds were created to help people stretch and meditate right from the comfort of their seat on Delta. The in-flight classes take place on the seatback screens and they promise to refresh passengers, whether they choose a quick five-minute session or a longer 20-minute class.
These new classes for Delta's in-flight entertainment systems have the potential to help people feel more comfortable and perhaps even associate long flights with being restful, relaxing or maybe even mindful.
The Classes in the Clouds from Peloton are set to be updated every few months, so that frequent flyers are exposed to a fresh assortment of content and ways to support their well-being.
These new classes for Delta's in-flight entertainment systems have the potential to help people feel more comfortable and perhaps even associate long flights with being restful, relaxing or maybe even mindful.
The Classes in the Clouds from Peloton are set to be updated every few months, so that frequent flyers are exposed to a fresh assortment of content and ways to support their well-being.
Trend Themes
1. In-flight Wellness - There is an opportunity for airlines to improve their customer experience by offering wellness classes as a part of their in-flight entertainment.
2. Personalized Wellness - Technology can be used to personalize wellness classes and create a more targeted and effective experience for passengers in-flight.
3. Virtual Fitness - The success of Peloton's virtual fitness classes in-flight opens up opportunities for other companies to create similar offerings using seatback screens and Wi-Fi on airlines.
Industry Implications
1. Airlines - Airlines can differentiate themselves by providing in-flight wellness entertainment to improve their passengers' experience and make long flights more comfortable and restful.
2. Fitness - Fitness companies can tap into the growing trend of in-flight wellness entertainment by partnering with airlines to create customized fitness classes for passengers.
3. Technology - Technology companies can contribute to the In-Flight Wellness trend by designing personalized wellness programming using seatback screens and Wi-Fi on airlines.
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