Most travel guides are geared towards adult world travelers, but ZigZag sets itself apart by making a city guide for kids.
These kits include a map, plus fun facts, history lessons and activities for global cities like NYC, Rome and Paris. On the cards within the kit, kids are introduced to characters named Zig and Zag, who serve as their hosts to these cities around the world. Rather than scouring the Internet for the best attractions for kids, these tangible kits provide parents with an entertaining way to help kids to inform themselves and take a more active part in planning a family vacation or excursion.
ZigZag continues to expand the cities it explores, with more kid-friendly kits coming soon for major US destinations like Los Angeles, Boston and Chicago.
Why This Trend Is Growing
- Kid-friendly City Guides
- Creating city guides tailored specifically for children, providing them with an interactive and educational travel experience.
- Tangible Travel Kits
- Developing physical travel kits that include maps and activities to engage kids in the planning process and make it more fun and interactive.
- Expanding to Major US Destinations
- Expanding the range of kid-friendly city guides to include major US destinations, catering to a wider audience and increasing accessibility.
Industries Being Reshaped
- Travel and Tourism
- Opportunity for travel companies to develop unique travel experiences and products specifically designed for children.
- Education and Learning
- Educational companies can explore creating interactive learning materials that combine travel and knowledge-building for kids.
- Family Entertainment
- Family entertainment providers can incorporate kid-friendly city guides and activities into their offerings to enhance the overall experience for families.
