The CILQUE face mask collection consists of plush, silk-made masks that ensure safety and style when worn. The masks are available in four colors -- black, pink, cream and grey -- and are each fitted with an inner pocket that conveniently fits a filter.
Priced at 29.99 per mask, each piece is handcrafted from CILQUE's signature silk materials that are used to create the brand's best-selling sleepwear, pillows and eye masks. In light of the ongoing COVID-19 pandemic, the brand aims to help consumers flatten the curve with an adjustable and comfortable mask that is lightweight, gentle on skin and fashion-forward.
The company also encourages consumers to preserve N95 masks for healthcare workers and will donate a portion of proceeds from its sold mask to Children’s Aid Foundation to help support vulnerable youth during this ongoing, uncertain time.
Image Credit: CILQUE
Key Themes Behind This Trend
- Silk Face Masks
- Customizable silk face masks that offer both safety and style.
- Luxury PPE
- Designer personal protective equipment made from premium materials.
- Sustainable Fashion
- Eco-friendly fashion accessories like face masks made from all-natural resources.
Where This Applies
- Fashion
- Designer face masks are poised to be the next big thing in fashion.
- Healthcare
- More people are likely to opt for customized face masks as a new normal, creating opportunities in personalized healthcare.
- Philanthropy
- Brands that donate a portion of mask sales to charitable organizations have a unique opportunity to do good while making sales.
