Celebrity-Authored Holiday Books

This Christmas Storybook is Based on a Catchy Holiday Tune

Mariah Carey turned her iconic holiday tune into an adorable Christmas storybook. While the Christmas season is still many months away, this new book is sure to inspire some early holiday spirit.

The book is based on Carey's 1994 holiday hit 'All I Want For Christmas Is You.' The heartwarming tale shares the same name as the song and centers around a girl who desperately wants a Jack Russell Terrier for Christmas. The story is illustrated by Colleen Madden, who also did the animation for Carey's 'Heartbreaker' music video.

Although the classic tune was released over 20 years ago, the song continues to be a staple on holiday playlists around the world. The new Christmas storybook helps the song continue to inspire holiday memories each year.

Celebrity-authored Stories
With the success of Mariah Carey's holiday storybook, more celebrities may release their own authored books.
Music-inspired Books
More songs, especially holiday-themed ones, may be adapted into storybooks.
Early Holiday Spirit
Consumers may start buying holiday-themed products earlier in the year due to the release of holiday storybooks in advance.

Industries Being Reshaped

Publishing
Publishing houses can capitalize on the trend of celebrity-authored books to boost sales.
Music Industry
Music labels can collaborate with publishing houses to adapt popular songs into children's books.
Retail
Retail stores can market and sell holiday-themed books to customers in advance to capitalize on early holiday shopping.
SCORE
2.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Millennial
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
POPULARITY
Popularity 61%
Activity 7%
Freshness 8%