The popular Hawaiian-inspired poke bowl concept Uncle Sharkii Poke Bar has teamed up with the global Asian condiment maker Lee Kum Kee to debut a collaborative new Chicken Teriyaki Poke Bowl.
As part of the partnership between the two brands, Uncle Sharkii Poke Bar's new Chicken Teriyaki Poke Bowl will feature Lee Kum Kee’s sweet and savory Teriyaki Glaze as the star ingredient. Uncle Sharkii Poke Bar will also feature the ready-to-use glaze as a new condiment option, giving customers the option to incorporate the delicious sauce into other poke bowls across the menu. As Grace Chow, VP of Mainstream Foodservice and Industrial Sales for Lee Kum Kee (USA), explains, "We are thrilled to partner with Uncle Sharkii to bring our Teriyaki Glaze to their menu. Our glaze is a perfect complement to the fresh seafood and vegetables in poke bowls, and we know customers will love the added depth of flavor it provides.”
Image Credit: Uncle Sharkii Poke Bar
What Makes This Trend Stand Out
- Fusion-cuisine Innovations
- Merging traditional Hawaiian poke with Asian teriyaki flavors signifies a growing trend in creating novel fusion dishes that cater to diverse palates.
- Customization-driven Dining
- The addition of teriyaki glaze as a condiment highlights a move towards offering personalized dining experiences where customers control flavor profiles.
- Collaborative Brand Alignments
- The partnership between poke and condiment brands underscores a trend in strategic collaborations, enhancing product offerings and expanding market reach.
Sectors Adopting This
- Fast-casual Dining
- By integrating ready-to-use gourmet sauces, fast-casual establishments can differentiate their menu offerings and appeal to culinary adventurers.
- Sauce and Condiment Manufacturing
- Partnering with food service providers, condiment manufacturers have opportunities to introduce innovative products and enhance brand visibility.
- Ethnic Cuisine Adaptation
- The adaptation of traditional elements from different cuisines demonstrates potential growth in the ethnic foods sector, catering to adventurous and globalized tastes.
