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Decadent Baked Cracker Snacks

Kellogg Canada Introduced Cheez-It Baked Snack Crackers to Canada

— January 23, 2020 — Lifestyle
Canadian snack-lovers can now rejoice -- Kellogg Canada finally launched the Cheez-It Baked Snack Crackers in the Canadian market. The snack was first introduced in 1921 and soon become a beloved choice for consumers.

The brand is introducing four bold cheese flavors over two snack formats that are made with delicious 100% real cheese flavor baked inside. The Cheez-It Crackers variants are a bite-sized square snack with ridge edges and include two flavors: Original and Hot & Spicy. The Cheez-It Crunch Crackers, on the other hand, boasts a rippled, chip-like snack with a satisfying crunch and are available in Sharp White Cheddar and Zesty Cheddar Ranch flavors.

The new Cheez-It Baked Snack Crackers can be purchased across Canada in grocery stores, convenience stores, and gas stations.
Trend Themes
1. Baked Snack Crackers - Disruptive innovation opportunity: Develop new flavors and variations of baked snack crackers to cater to evolving consumer preferences.
2. 100% Real Cheese Flavor - Disruptive innovation opportunity: Explore alternative plant-based or dairy-free ingredients to create baked snack crackers with a similar cheese flavor profile.
3. Convenient Snack Packaging - Disruptive innovation opportunity: Design eco-friendly and portable packaging solutions for baked snack crackers to meet the increasing demand for on-the-go snacks.
Industry Implications
1. Snack Food - Disruptive innovation opportunity: Introduce healthier and innovative baked snack crackers to tap into the growing health-conscious and organic snack market.
2. Dairy and Cheese - Disruptive innovation opportunity: Develop new types of dairy-based or dairy-free cheese ingredients specifically designed for use in baked snack crackers.
3. Packaging - Disruptive innovation opportunity: Create sustainable packaging solutions for snacks that minimize waste and enhance convenience for consumers.
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