Chicago Town Created a Fully Loaded Plant-Based Pizza
Laura McQuarrie — December 31, 2020 — Lifestyle
References: chicagotown & veganfoodandliving
Chicaco Town is putting its own spin on classic cheeseburger pizzas with a new plant-based, deep-dish product. The Vegan Cheeseburger pizza boasts a "boatload of [Chicago Town's] signature tomato sauce," plus plenty of texture-rich toppings like meatless mince, vegan mozzarella, red onions, tomatoes and gherkins. Thanks to its generous crust and toppings, the fully loaded vegan pizza offers more of the ingredients that plant-based consumers love to eat.
After launching its first vegan frozen pizza, Chicaco Town is expanding its plant-based offerings just in time for Veganuary, a month where people will be challenging themselves to try plant-based eating. Alongside the brand-new vegan deep-dish pizza, the brand is also introducing a stuffed crust pizza in a Smokey Bac'n and Mushroom variety.
Image Credit: Chicaco Town
After launching its first vegan frozen pizza, Chicaco Town is expanding its plant-based offerings just in time for Veganuary, a month where people will be challenging themselves to try plant-based eating. Alongside the brand-new vegan deep-dish pizza, the brand is also introducing a stuffed crust pizza in a Smokey Bac'n and Mushroom variety.
Image Credit: Chicaco Town
Trend Themes
1. Plant-based Fast Food - Plant-based options for fast food products is a new trend, as shown with Chicago Town's new Vegan Cheeseburger Pizza.
2. Alternative Meat Products - Chicago Town's use of meatless mince on their Vegan Cheeseburger Pizza indicates a growing trend of plant-based alternatives to traditional meat products.
3. Veganuary - The introduction of new plant-based options by Chicago Town is in line with the Veganuary trend, a month where people challenge themselves to try plant-based eating.
Industry Implications
1. Frozen Food Industry - Companies in the frozen food industry, particularly those offering pizza products, have the opportunity to tap into the growing demand for plant-based alternatives, as seen with Chicago Town's Vegan Cheeseburger Pizza.
2. Fast Food Industry - Fast food chains have the opportunity to incorporate more plant-based options in their menus, as shown by Chicago Town's new Vegan Cheeseburger Pizza.
3. Meat Alternative Industry - The meat alternative industry has the potential to grow as more companies like Chicago Town introduce plant-based options in their products.
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