Self-Absorbed Street Looks

The Cheap Monday Spring Summer 2014 Collection Fosters Narcissism

The Cheap Monday Spring Summer 2014 collection takes its inspiration from the idea of haughtiness and inflated egos, with a clear street look that speaks to the value of narcissism.

With exaggerated silhouettes, narcissistic graphics and using indomitable seasonal colors like black, white and gray, the collection carries an in-your-face aesthetic that carries gravitas. The unglamorous yet bold look, derived from the work of 90s artists, gives the Cheap Monday Spring Summer 2014 collection an uncaring, snappy look for those seeking to attract attention. While some of the collection’s garments feature some baggier styles mixed in with slim fit jeans, some of the slogans featured on the collection, such as the words, “THE END” emblazoned across a gray sweater are thematic of the kick-ass attitude that the collection fosters.

Narcissistic Fashion
The trend of incorporating egocentric and self-absorbed themes in fashion design to focus on individualism and self-expression.
Bold Streetwear Aesthetic
The trend towards striking, unglamorous streetwear designs that embody a youthful, rebellious attitude.
90s-inspired Collections
The trend towards incorporating retro, 90s-inspired styles and graphics in contemporary clothing lines.

Where This Applies

Fashion
Fashion designers and brands seeking to tap into the trend of using provocative themes and bold graphics in clothing collections.
Streetwear
The streetwear industry, which focuses on edgy, urban-inspired fashion with an emphasis on youth culture and rebellion.
Graphic Design
Graphic designers who specialize in creating bold, attention-grabbing graphics for clothing lines and other fashion-related industries.
SCORE
4.8 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 80%
Activity 56%
Freshness 8%

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