Giving money to charitable causes is all well and good but it's also exceedingly important to make sure that your donation is having the charitable impact that you'd like or were led to believe that it would have.
This is where the Impact app comes in. Launched by the Epic Foundation, a non-profit organization that seeks to improve the quality and impact of charitable donations, this app makes use of updates and data that come from the field. Information that it offers ranges from social media updates to feature stories about the charitable impact that organizations are having.
The issue with the current state of donor-organization communication is that it tends to be restricted to email newsletters or bulky booklets that most people don't read. The Impact app on the other hand enables donors to assess the charitable impact of their donations by enjoying greater quantity and quality of information and updates, allowing them to make better choices as to where to donate their hard-earned money.
Key Themes Behind This Trend
- Transparent Donation Tracking
- Opportunity for disruptive innovation in developing apps that provide real-time updates and data on charitable impact for donors.
- Data-driven Philanthropy
- Opportunity for disruptive innovation in leveraging data analytics to provide insights and recommendations for donors to maximize their charitable impact.
- Engaging Donor Communication
- Opportunity for disruptive innovation in creating interactive apps that effectively communicate the impact of donations, going beyond traditional methods like email newsletters.
Where This Applies
- Nonprofit Technology
- Opportunity for disruptive innovation in the development of technology solutions that enhance the effectiveness of charitable organizations and improve donor engagement.
- Social Impact Investing
- Opportunity for disruptive innovation in the field of socially responsible investing, connecting investors with organizations that have a measurable impact.
- Digital Philanthropy Platforms
- Opportunity for disruptive innovation in creating platforms that facilitate seamless and transparent donation experiences, leveraging technology to amplify philanthropic efforts.
