Mixing the theatre and real life is the theme of this Vogue photoshoot starring actress and celebrity Keira Knightley dressed up as the character Thérèse Raquin from her newest project. The actress celebrates her first Broadway performance in the play Thérèse Raquin by embracing the character for this elegantly bohemian photoshoot.
While Knightley is most known for her roles on film, she is stepping outside of her comfort zone to test out Broadway as central character of Thérèse Raquin where she plays an adulteress. The photoshoot hones in on Knightley's seductive character with a beautiful lavender ball gown complete with a white corset. Knightley sits poised and demur on a chair in a plain and empty antique bedroom. The antiquated style of the shoot mirrors that of the play.
Key Themes Behind This Trend
- Theatre-inspired Fashion
- Fashion and costume designers can collaborate more often to create theatre-inspired fashion that can be worn on the streets or on the stage.
- Celebrity-driven Marketing Campaigns
- Brands can use celebrities as brand ambassadors or incorporate them in photoshoots to create more buzz for their products.
- Cross-media Promotion
- Media outlets can collaborate with theatre productions to create cross-media promotion opportunities to reach a wider audience.
Where This Applies
- Fashion
- Fashion and costume designers can collaborate more often to create theatre-inspired fashion that can be worn on the streets or on the stage.
- Entertainment
- Brands can use celebrities as brand ambassadors or incorporate them in photoshoots to create more buzz for their products.
- Media
- Media outlets can collaborate with theatre productions to create cross-media promotion opportunities to reach a wider audience.
