SOL offers its CBD water (alkaline water infused with 10 milligrams of hemp-derived CBD) in a refreshing, all-natural Orange Pineapple flavor that's touted as a health and wellness water to revitalize the mind, body and spirit. The low-calorie water product is branded as a fast-acting hydrator that's also beneficial for its beautifying properties and immune-boosting benefits, as well as qualities to amplify recovery and aid in stress relief.
The simple, hydrating beverage is made with a base of alkaline water that's infused with naturally antibacterial and anti-inflammatory hemp CBD oil, plus electrolytes and natural flavoring to achieve the refreshing tropical citrus taste.
The brand's antioxidant-packed, low-calorie CBD water is also offered in a range of refreshing flavors to support daily life, workout recovery and general relief from stress.
Key Themes Behind This Trend
- Cbd-infused Beverages
- Opportunity for creating innovative CBD-infused beverages with different flavors and targeted health benefits.
- Low-calorie Wellness Products
- Disruptive potential in developing low-calorie wellness products infused with natural ingredients like CBD and antioxidants.
- Functional Hydration
- Opportunity to create functional hydration products that combine the benefits of alkaline water, electrolytes, and natural flavoring.
Where This Applies
- Beverage Industry
- Disruptive potential exists for the beverage industry to incorporate CBD and natural flavoring into their products to meet emerging consumer demands.
- Health and Wellness Industry
- Disruptive innovation opportunities in the health and wellness industry lie in developing low-calorie products infused with CBD and other beneficial ingredients.
- Alternative Medicine Industry
- CBD-infused beverages provide an opportunity for the alternative medicine industry to expand their product offerings and provide functional health benefits.