Prima added to its range of hemp and botanical-based skincare products with The Afterglow, a CBD face cream with an Ayurvedic Adaptogen Complex and four types of hyaluronic acid. While the different types of hyaluronic acid help to provide deep hydration at all levels, Prima's Ayurvedic Adaptogen Complex offers protection from environmental stressors with anti-inflammatory turmeric, ashwagandha, butterfly ginger and gooseberry extracts. The CBD face cream touts age-defying benefits thanks to ingredients like vegan collagen, squalane and an exotic blend of kokum, bacuri, murumuru, tucuma and cupuaçu butter.
The restorative, glow-boosting face cream for all skin types is a perfect addition to a nightly skincare routine and boasts a clean formula that's free from questionable ingredients.
Image Credit: Prima
Key Themes Behind This Trend
- Ayurvedic Adaptogen Complex
- The inclusion of Ayurvedic adaptogens in skincare products presents an opportunity for disruptive innovation in the beauty industry by combining traditional herbal remedies with modern skincare technology.
- Multiple Types of Hyaluronic Acid
- The use of multiple types of hyaluronic acid in face creams opens up possibilities for disruptive innovation in the skincare industry, allowing for deeper and more comprehensive hydration.
- Cbd-infused Skincare
- The growing popularity of CBD-infused skincare products represents a disruptive innovation in the beauty industry, as CBD offers potential anti-inflammatory and age-defying benefits.
Where This Applies
- Beauty and Cosmetics
- The addition of Ayurvedic adaptogens and multiple types of hyaluronic acid in face creams presents an opportunity for disruptive innovation in the beauty industry by creating unique and effective skincare products.
- Herbal Remedies
- The use of Ayurvedic adaptogens in skincare products opens up possibilities for disruptive innovation in the herbal remedies industry, as traditional herbs are combined with modern skincare science.
- CBD and Cannabis
- The incorporation of CBD in skincare products represents a disruptive innovation in the CBD and cannabis industry, as CBD gains recognition for its potential benefits in anti-inflammatory and age-defying skincare.
