Priming CBD Beauty Products

NYX Cosmetics Made a Bare With Me Cannabis Sativa Seed Oil Collection

As well as being treated to a range of new CBD beauty products from indie brands, consumers are now also beginning to see big-name brands release their own take on CBD-infused beauty. NYX Professional Makeup recently introduced its Bare With Me Cannabis Sativa Seed Oil Collection of skincare products that are as nourishing as they are affordable—everything in the four-part collection can be purchased for $15 or less.

The Bare With Me Cannabis Sativa Seed Oil Collection explores CBD-infused beauty products for prepping the brows, lips and skin. While the Brow Setter is an eyebrow primer wand to groom and condition brows, the Radiant Perfecting Primer blurs imperfections and the Lip Conditioner soothes and hydrates.

Mass-market beauty products and retailers are now embracing the demand for fresh new CBD beauty products that share the benefits of plants.

CBD Beauty Products
There is a growing trend of big-name brands releasing their own CBD-infused beauty products.
Affordable Skincare
Consumers are demanding skincare products that are both nourishing and affordable.
Fresh CBD Beauty
Mass-market beauty products and retailers are embracing the demand for fresh CBD beauty products.

Who This Affects Most

Beauty and Cosmetics
The beauty and cosmetics industry has the opportunity to innovate by incorporating CBD into their product lines.
Skincare
The skincare industry can explore affordable CBD-infused skincare products to cater to the rising demand.
Retail
Retailers can tap into the market of CBD beauty products and stock fresh CBD-infused cosmetics.
SCORE
5.3 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 73%
Activity 78%
Freshness 9%