You might think that with the speed at which electronics evolve these days, nobody would be crazy enough to give you cash for old (working or not) electronics, but Gazelle.com does exactly that.
Started by Israel Ganot and Rousseau Aurelien, Gazelle pays cash for old electronics--everything from laptops to iPods and mobile phones. Prices are determined by data sources like eBay, and Gazelle profits by reselling these devices to secondary retailers, wholesalers and refurbishers.
Implications - One factor deterring consumers from purchasing new technological products is that they feel their purchases will become obsolete within a very short time frame. Corporations looking to remedy this consumer mentality may consider offering purchasing incentives aside from the actual device itself.
Cash for Old Electronics
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