Men Wearing Women's Jewelry

Cartier 100th Anniversary Photo by Bruce Weber

In celebration of the 100th anniversary of renowned French jeweler and watchmaker Cartier, iconic photographer Bruce Weber has put together "Cartier I Love You," a collection of photographs and documents from the company's archive and his own.

The first image in the gallery shows male model Richard Lima wearing a large feminine necklace. Marc Jacobs sported women's jewelry--an Andrew Grima necklace--last year. Could this mean that the trend of men wearing women’s accessories is breaking into the mainstream?

Men Wearing Women's Accessories
As more men experiment with wearing women's jewelry, there is opportunity for gender-neutral fashion brands to emerge and cater to this market.
Genderless Jewelry Design
Designers can explore creating jewelry that does not conform to traditional gender norms to appeal to this new market.
Celebrity Endorsement of Gender-bending Fashion
As more male celebrities embrace wearing women's jewelry, there is opportunity for fashion brands to partner with them and promote genderless fashion.

Sectors Adopting This

Fashion
The fashion industry can explore gender-neutral designs and marketing to cater to men who wear women's jewelry.
Jewelry
Jewelry brands can venture into creating gender-bending designs to cater to this new market.
Photography
Photographers can showcase men wearing women's jewelry to promote alternative fashion and create new visual aesthetics.
SCORE
4.3 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 60%
Activity 61%
Freshness 8%

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