Carousel Horse Couture

Mulberry's Spring 2010 Show Was Retro-Eccentric

With such a busy backdrop (a 14 foot wall covered in the same print used for a vast majority of their garments), the Spring 2010 RTW collection from Mulberry was easily detracted from, leaving the audience with headaches and carousel horse optical illusions dancing in their heads.

Despite the big bows and pouffy sleeves, the cohesive collection had a 1980s feel to it, from the models' volume-enhanced, straight-crimped hair to carousel horse print, to the choice of color, and fringed out hobo bags.

Retro-eccentric Fashion
Designing and marketing fashion collections with eccentric retro styles
Optical Illusion Prints
Creating garments with prints that create optical illusions and unique visual effects
1980s Inspired Collections
Drawing inspiration from the 80s for fashion collections

Sectors Adopting This

Fashion Industry
Introducing retro, eccentric fashion collections with optical illusion prints inspired by the 80s
Print Manufacturing Industry
Manufacturing new kinds of optical illusion prints for fashion designers to use in their collections
Marketing and Advertising Industry
Developing creative marketing and advertising campaigns for companies specializing in eccentric retro fashion
SCORE
1.2 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 22%
Activity 5%
Freshness 8%