Vichy expanded its range of Capital Soleil Protective Waters with two new formulas that are as lightweight as ever yet also beneficial for providing long-lasting hydration. The new Capital Soleil Protective Water SPF 50 Hydrating and the Capital Soleil Protective Water SPF 50 Enhanced Tan both take the form of ultra-light sprays for the face and body that boast bi-phase formulas combining oil and water. While one is made with hyaluronic acid to help hydrate the skin, the other includes beta carotene to enhance the look of a natural tan.
Unlike heavy sun protection creams, these lightweight SPF 50 products promise lightweight comfort, plus formulas that are full of skin-soothing ingredients like Vitamin E and Vichy’s Thermal Mineralizing Water complex.
Image Credit: Vichy
Key Themes Behind This Trend
- Lightweight Sun Care Sprays
- The trend of lightweight sun care sprays offers an opportunity for disruptive innovation in the sunscreen industry.
- Bi-phase Formulas
- The trend of bi-phase formulas in sun care sprays opens up possibilities for disruptive innovation in the skincare industry.
- Hydrating and Tan-enhancing Formulas
- The trend of combining hydration and tan enhancement in sun care sprays presents an opportunity for disruptive innovation in the beauty industry.
Where This Applies
- Sunscreen Industry
- The sunscreen industry can explore disruptive innovation opportunities by developing lightweight sun care sprays.
- Skincare Industry
- The skincare industry can capitalize on the trend of bi-phase formulas in sun care sprays to drive disruptive innovation.
- Beauty Industry
- The beauty industry has a chance to innovate disruptively by creating sun care sprays that combine hydration and tan enhancement.
