The Royal Highness Cannabis Boutique is a new, high-end dispensary in Coachella Valley that offers a luxury retail experience when it comes to shopping for cannabis products, as well as decor, jewelry, clothing and accessories. Royal Highness Cannabis Boutique sets itself apart as a female-owned brand and its physical space boasts an avant-garde, elegant and inviting atmosphere that was intentionally designed not to feel too feminine. True to its name, the luxury boutique aims to make its visitors feel like modern royalty.
According to co-founder Keyva King, "The business model of most dispensaries is to get customers in and out quickly—it's all about efficiency. Our philosophy is a bit different as we want our customers to take their time, browse around the boutique, pick up a few gifts and really enjoy the experience." Knowing that many consumers prefer appreciate the quickness of shopping online, brick-and-mortar shops are embracing slow retail concepts and are encouraging consumers to browse at their leisure.