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Organic Cotton Tracksuits

The Newest Addition to the Caliroots Essential Collection are Tracksuits

— July 11, 2018 — Fashion
Fashion label Caliroots recently adds a series of cozy tracksuits to its 'Caliroots Essentials' collection. The brand is often recognized for its consistency of releasing staple pieces and the new tracksuits prove to be just the same. The combination features a hoodie and jogger finished in a unisex fit for maximized versatility. The design concept centered around comfort, which translates through the construction of the tracksuits. Crafted in Europe, it uses organic cotton materials and takes on a relaxed silhouette.

The outfit combination sees practical elements as well, with adjustable ankle ties on the sweats and a cellphone pocket placed in within the hoodie. Subtle branding details are finished inside the hoodie, reading its slogan 'THIS MACHINE KILL FASCISTS.' There are also minimal branding touches of the label's box logo and Palm Tree motifs. The tracksuits are available in either grey, black or red.
Trend Themes
1. Sustainable Fashion - The use of organic cotton materials in Caliroots' tracksuits presents an opportunity for innovation in sustainable fashion.
2. Athleisure Wear - The relaxed and comfortable fit of Caliroots' tracksuits taps into the athleisure wear trend, presenting an opportunity for innovation in this popular market.
3. Gender-neutral Clothing - Caliroots' unisex fit tracksuits present an opportunity for innovation in gender-neutral clothing that caters to all body types.
Industry Implications
1. Fashion Retail - The launch of Caliroots' tracksuits presents an opportunity for fashion retailers to expand their sustainable offerings and cater to the growing demand for comfortable, gender-neutral clothing.
2. Athletic Apparel - Caliroots' tracksuits tap into the demand for comfortable athletic wear that can be worn outside of the gym, presenting an opportunity for innovative athletic apparel brands.
3. Sustainable Textile Manufacturing - The use of organic cotton in Caliroots' tracksuits presents an opportunity for sustainable textile manufacturers to expand their offerings and meet the growing demand for sustainable fashion.
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