Complementary Sausage Packs

Zatarain's New Andouille & Cajun Smoked Sausages Pair with Rice Mixes

Zatarain's is well known for its flavorful rice mixes and now the brand is offering new Andouille and Cajun Smoked Sausages to go with those mixes.

Zatarain's new Andouille and Cajun Smoked Sausages are designed to complement the flavors in the brand's popular jambalaya and other rice mixes. The sausages come in both an Andouille and Cajun variety and are made from 100 percent pork. As New Orleans native and Zatarain's Principal Scientist Claude Davis explains, "Between the sausage and the rice mix, you can deliver the perfect amount of flavor every time!"

For conscious consumers looking for a better-for-you sausage, both the Andouille and Cajun Smoked Sausages are free of gluten, MSG, by-products, and any artificial colors or flavors.

Image Credit: <i> Zatarain's.</i>

Flavor-enhancing Sausage Pairings
Opportunity to create innovative sausage products that complement specific food items and enhance the overall taste experience.
Better-for-you Sausages
Potential to develop healthier sausage options that are free from gluten, MSG, by-products, artificial colors, and flavors.
Convenience Rice Mixes
Chance to capitalize on the popularity of pre-packaged rice mixes that can be easily prepared and paired with various meat options.

Sectors Adopting This

Food Manufacturing
Opportunity for food manufacturers to develop and market new sausage products that enhance the flavor profiles of specific food items.
Health and Wellness
Potential for companies in the health and wellness industry to create better-for-you sausage options that cater to conscious consumers' dietary preferences.
Convenience Foods
Opportunity for convenience food manufacturers to expand their product offerings by pairing rice mixes with complementary meat options like sausages.
SCORE
0.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 2%
Activity 2%
Freshness 9%