'Karhoo' compares cab prices for traditional taxi services and private cars. Currently limited to the UK, the app has a database of 80,000 drivers from a number of different companies. While the pricing system of Uber has prevented the popular app from being included in the mix, the Karhoo platform allows for any other company to connect to its database Taking a page from Uber's book, the app finds the user's location to show the closest taxis in their location while comparing competitive cab prices and allowing for a quicker and more anticipated arrival time. This works to the benefit of taxi companies as well because it allows them to see where consumer demand is through data sharing.
The app features a function which "provides the ability to pre-book a taxi, whether it's on the same day or up to a year in advance," giving it an edge to others on the market as well. Karhoo is looking to expand its service to over 100 cities globally, making it a great alternative to those who are mistrusting of, or not in the radius of ride-sharing services.
What's Driving This Trend
- Price-comparing Apps for Traditional Taxis
- Developing an app specialized in comparing prices and services among different traditional taxi companies can disrupt the industry and offer more alternatives to customers.
- Pre-booking Options for Taxis
- Integrating pre-booking options in a taxi app can give it an edge over competitors and attract users looking for a more planned traveling experience.
- Inclusive Database for Cabs
- Creating a centralized database of cabs from multiple companies can be a disruptive innovation in the taxi industry and provide users with more options and competitive pricing.
Who This Affects Most
- Transportation
- The transportation industry can benefit from the development of price-comparing apps for traditional taxis, which could help them stay competitive and retain customers.
- Technology
- Developing and expanding the database technology used in Karhoo app can benefit the technology industry and aid the development of similar apps in other markets.
- Data Analytics
- Using the data collected from users and cabs through apps like Karhoo can provide disruptive innovation opportunities in the data analytics industry, enabling businesses to find new insights and trends.
