The Bucherer Blue Edition Celebrates Hublot's Brand Philosophy
Justin Lam — November 23, 2018 — Fashion
References: hublot & luxurylaunches
Created in partnership by Hublot and luxury jewelry brand Bucherer, the Hublot Classic Fusion Bronze Bucherer Blue Edition is meant to epitomize the Hublot's philosophy of "The Art of Fusion." Featuring an elaborately designed bronze case and mechanically automatic movement, the watch showcases an intricate blend of precious and industrial materials. The black ceramic bezel stands out beautifully against the bronze case, which in turn features a natural patina.
In terms of internals, the Bucherer Blue Edition is powered by a mechanical HUB1112 automatic movement that comes packed with a 42-hour power reserve. The internals blend beautifully with the aesthetic of the watch and according to Benoît Lecigne, Hublot General Manager, "I am confident this edition demonstrates the strength and vision of both brands."
In terms of internals, the Bucherer Blue Edition is powered by a mechanical HUB1112 automatic movement that comes packed with a 42-hour power reserve. The internals blend beautifully with the aesthetic of the watch and according to Benoît Lecigne, Hublot General Manager, "I am confident this edition demonstrates the strength and vision of both brands."
Trend Themes
1. Luxury-fashion Crossovers - Collaborations between luxury fashion brands and watchmakers create opportunities for aesthetically unique and technically advanced timepieces.
2. Bronze Components - The use of bronze in watchmaking highlights the industry's push towards introducing innovative materials that combine high durability with pleasing aesthetics.
3. Mechanical Movements - Mechanical watch movements continue to be refined and improved with high energy and power reserves. This creates opportunities to provide longer battery life and overall better performance in timepieces.
Industry Implications
1. Luxury Fashion and Jewelry - Luxury watchmakers and fashion brands have a natural synergy in designing unique and fashionable timepieces that appeal to affluent customers.
2. Watchmaking - The watch industry continues to advance technically and aesthetically to cater to customers' tastes and preferences for classic, traditional, and contemporary styles.
3. Materials Science - The watch industry increasingly invests in materials research and development to create innovative and durable materials for watch components, that meet customers' demands for performance and luxury aesthetics.
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