Brigitte Bardot's hair continues to inspire new generations and Bardot is a new haircare brand inspired by the French beauty icon. Bardot was founded by Stephen Durham and the Brigitte Bardot Foundation and introduces five products that have the potential to recreate the model, actress and singer's signature voluminous styles from the 50s and 60s.
In the haircare product collection, there's the Voluminous Shampoo and Voluminous Conditioner, plus the Lift + Volume Spray, Texture Spray and Dry Shampoo. As well as helping people create Bardot-level voluminous hair, the products will help consumers enjoy Brigitte Bardot's favorite citrus-floral scent.
In the new year, Bardot is launching at PrettyLittleThing, a UK-based fashion retailer for 14 to 24-year-old women, introducing Bardot's legendary style to Gen Z.
Image Credit: Bardot