After one sneaker fanatic put up an unreleased version of Nike's Air Jordan 1 'Bred Toe' online for $10,000 USD last year, the brand decided to officially release the highly sought after model.
The unique release combines two Air Jordan 1 silhouettes, and combines hues of white, black, and red on the uppers and soles. Nike's Swoosh logo and Air Jordan branding are featured in a statement fashion on the sneakers in black.
With this, the sneakers have a classic appeal to them, which is what's caused so many sneakerheads to anticipate their release. As the Air Jordan 1 Bred Toe is made from premium leather, the vivid colorway is made to last, along with the rest of the sneakers.
Image Credit: Highsnobiety
What Makes This Trend Stand Out
- Premium Hybrid Sneakers
- Opportunity for brands to create innovative sneaker designs by combining different silhouettes and colorways.
- Sneakerhead Culture
- Opportunity for businesses to cater to the highly passionate and dedicated community of sneaker enthusiasts.
- Premium Leather Footwear
- Opportunity for companies to offer high-quality, long-lasting leather sneakers with unique colorways and designs.
Sectors Adopting This
- Footwear
- Opportunity for footwear brands to capitalize on the growing demand for premium hybrid sneakers.
- Fashion Retail
- Opportunity for retailers to target sneakerheads and offer exclusive releases and limited-edition collaborations.
- E-commerce
- Opportunity for online platforms to connect sneaker enthusiasts with rare and hard-to-find hybrid sneaker releases.
