Supreme, the iconic New York-based skate brand that's remained popular since it was founded back in the 1990s, has released its much-anticipated collection of branded hats.
While many feature its iconic brand name within the red box logo on the front, others are diversified by straying from it. This includes a hat that states "illegal business controls america" on the front, one which shows the face of a menacing monster and another with an image of an astronaut floating through space. Other versions of the branded hats make use of a different typography that's normally seen from the brand -- using Helvetica, cursive or simply using a capital 'S' logo.
What's most interesting about the collection of branded hats however its the company's use of unconventional fabrics -- with patterned fleece, felt, metallic leather and more constructing the headwear.
What Makes This Trend Stand Out
- Unconventional Hat Designs
- Opportunity for fashion brands to push boundaries and experiment with unique and unconventional hat designs.
- Diversified Typography
- Potential for graphic designers to explore new typographic styles and create innovative designs for branded hats.
- Unconventional Fabrics in Headwear
- Opportunity for textile manufacturers to introduce unconventional materials and fabrics in the production of hats, allowing for unique and eye-catching designs.
Sectors Adopting This
- Fashion
- The fashion industry can explore unconventional hat designs to push the boundaries of traditional fashion trends and capture the attention of consumers.
- Graphic Design
- Graphic designers can capitalize on the trend of diversified typography in branded hats to create visually striking and unique designs.
- Textile Manufacturing
- Textile manufacturers have the opportunity to innovate by introducing unconventional fabrics and materials in the production of headwear, creating hats with unique textures and visual appeal.