Boxfresh Takes an Old Direction with a New Perspective

 - Jul 13, 2012
References: boxfresh & hypebeast
The Fall/Winter look book by Boxfresh takes an old direction with a new perspective. Vibrant colored and well-made, this line keeps it simple by utilizing saturated colors and focusing on expert tailoring and detailing. The result is a collection of classic pieces that are updated for the modern world.

Inspired by 'off-duty' moments, the Boxfresh Fall/Winter look book captures a relaxed and casual aesthetic that conveys an effortless, yet put-together maturity. Asymmetric lines integrate the Boxfresh tear drop logo into the collection. This line is full of basic articles that make a statement.

Boxfresh is a classic British brand that was founded in 1989. This collection updates this experienced brand with a contemporary aesthetic to bring a new era of heritage work wear to the modern man.