Hosted at the extravagant and newly updated Rosewood Hotel in Central London, the pop-up Bottega Veneta barber shop is a classy and clever way to debut the brand's new line of shave products. The luxurious pop-up from the designer brand has the full male grooming experience on offer, boasting a fully trained barber using authentic straight blades and the new shave line's selections.
The pop-up Bottega Veneta barber shop is a high quality branding experience tailored to the tastes and desires of the modern, style-conscious male, effectively carving out a place for them in the men's luxury beauty product market. By providing a classic shaving experience to introduce a new line of products, Bottega Veneta creates a place for an emerging type of male consumer.
The Pop-Up Bottega Veneta Barber Shop Debuts the Brand's Shave Line
Rebecca Byers — February 26, 2015 — Fashion
References: bottegaveneta & readcereal