Olaplex's No. 7 Bonding Oil Protects Hair and Fights Frizz
Grace Mahas — August 5, 2019 — Fashion
References: sephora
Olaplex's No. 7 Bonding Oil is perfect for consumers seeking a multi-functional hair care product that both fights frizz while protecting hair from up to 450°F/ 230°C of heat. The lightweight and highly concentrated formula helps to repair oil from daily damage. It's suited well for straight, wavy, curly, and coily hair types and fine, medium, and thick hair textures.
The Bonding Oil uses Bis-aminopropyl Diglycol Dimaleate to bonding single sulfur hydrogen bonds to give hair superior strength and anti-breakage properties. In addition, the formula boasts Grape Seed Oil which protects and nourishes hair thanks to its essential fatty acids. Lastly, this product boasts Fermented Green Tea Oil that increases the absorption and performance of the bonding oil.
This cruelty-free vegan product comes in recyclable packing to ensure a lower environmental footprint.
The Bonding Oil uses Bis-aminopropyl Diglycol Dimaleate to bonding single sulfur hydrogen bonds to give hair superior strength and anti-breakage properties. In addition, the formula boasts Grape Seed Oil which protects and nourishes hair thanks to its essential fatty acids. Lastly, this product boasts Fermented Green Tea Oil that increases the absorption and performance of the bonding oil.
This cruelty-free vegan product comes in recyclable packing to ensure a lower environmental footprint.
Trend Themes
1. Multi-functional Hair Care - Business professionals can explore the opportunity to develop innovative hair care products that offer multiple benefits, such as fighting frizz and protecting hair from heat damage.
2. Repairing Hair Oil - There is potential for disruptive innovation in the development of highly concentrated and lightweight hair oils that can effectively repair daily damage and nourish hair.
3. Sustainable Packaging - The rise in consumer demand for eco-friendly products presents an opportunity for businesses to develop recyclable packaging solutions for hair care products.
Industry Implications
1. Hair Care - The hair care industry can explore the opportunity to develop and market multi-functional products that repair and protect hair while addressing specific hair types and textures.
2. Beauty - In the beauty industry, there is room for disruptive innovation to create highly concentrated hair oils that utilize unique ingredients to repair and nourish hair effectively.
3. Packaging - The packaging industry can focus on developing sustainable and recyclable packaging solutions to meet the growing consumer demand for eco-friendly hair care products.
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